Merak refreshes its website
November 2023 - in Merak
A necessary adaptation in response to the changing needs of our customers.
In an era when online presence and e-commerce are becoming increasingly important, it is crucial for companies to revamp their websites and adapt them to the changing needs of their customers.
At Merak, for instance, we recently undertook an impressive overhaul of our website.
Our layout was completely updated and revamped.
This allows our customers to view and use our website in a pleasant and user-friendly way.
Until before the revamp, the e-commerce section was accessible via a different web address than the main website.
Due to the many positive reactions from our customers about the convenience of ordering online, we optimised the online ordering platform with the new website and everything now forms a single entity.
Easy online ordering
By integrating the e-commerce section into the main website, we want to make it easier for both new and existing customers to submit their orders and requests via the website. Whereas existing customers previously had to call or e-mail for certain requests, they can now simply do so via their customer portal on the revamped website. Via the "Quick Order" module, existing customers are identified and the correct customer number is linked to the user in question.
A new look
Besides expanding the ordering options, we at Merak have also paid a lot of attention to the overall look and user experience of the website. The updated layout is modern, clear and responsive, meaning our customers can view and use the website on a variety of devices, from desktop computers to smartphones and tablets.
User-friendliness as a priority
When revamping our website, as mentioned earlier, we kept usability at the forefront of our minds. The aim was to provide a seamless and pleasant shopping experience for both existing and new customers. With the new navigation and improved service presentation, it is now easier than ever for customers to browse through the range, request quotes and place orders. We are therefore rightly proud that we have taken an important step in optimising our online service with the recent revamp of our website.
Until recently, our couriers worked with small printing devices to print out the delivery confirmation and pick-up on paper. In 2021, these devices were in need of replacement. But instead of buying new ones, we chose a paperless alternative. Our scanner now forwards the confirmations directly to the customer's mailbox. This way we use less power and less thermal paper.
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